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Ubugcisa Bemveli Budibana Nemarike Yehlabathi: Indlela Iifektri ZeeHat ZeRaffia Eziphumelela Ngayo Kwamanye Amazwe

Kule minyaka yangoku,iminqwazi yeraffia—eyayikhe yasetyenziswa njengemisebenzi yezandla yendabuko—ifumene udumo lwamazwe ngamazwe njengophawu lwefashoni ezinzileyo kunye nobugcisa bobugcisa. Iifektri eTshayina, ngakumbi kwiSithili saseTancheng eShandong, zikhokela olu lwando lwehlabathi, zisebenzisa urhwebo lwe-elektroniki, ilifa lenkcubeko, kunye namaqhinga okuthengisa atsha ukuze zibambe iimarike zaphesheya.
1. Ukusuka kwiiWorkshops zasekuhlaleni ukuya kwiimpahla ezithunyelwa kwamanye amazwe kwihlabathi liphela
Isithili saseTancheng siguqule ishishini laso leminqwazi yeraffia laba lishishini elichumayo lokuthumela ngaphandle. I-Raffia Weaving Workshop, eyaziwa njengelifa lenkcubeko elingabonakaliyo, ngoku ivelisa uyilo olungaphezulu kwama-500 kunye nokuthumela ngaphandle kumazwe angaphezu kwama-30, ixhasa imisebenzi yasekuhlaleni eyi-10,000. I-Shandong Maohong Import&Export Co., Ltd izibophelele ekwenzeni nasekuthumeleni iminqwazi yengca. Ifektri yayo iTancheng gaoda Hats Industry Factory inamava angaphezu kweminyaka engama-30 ekwenzeni iminqwazi. Iguqule iworkshop encinci yasekhaya yaba yi-exporter yamazwe ngamazwe, ithumela eYurophu, e-Australia eJapan, naseMzantsi Korea.

 

https://www.maohonghat.com/
2. Urhwebo lwe-Intanethi kunye neMidiya yoLuntu: Ukuphula imida
Amaqonga edijithali abe negalelo elikhulu ekwenzeni iminqwazi yeraffia ibe yeyomhlaba wonke. Iifektri zisebenzisa:
- Urhwebo lwe-e-commerce oluwela imida: Abenzi beehempe baseTancheng badwelisa iimveliso kwiAmazon, Ali Express, kunye neTikTok Shop, besebenzisa iindlela ezinje "ngefashoni yasehlotyeni ezinzileyo."
- Impembelelo kwimidiya yoluntu: Iividiyo ezimfutshane ezibonisa inkqubo yokwaluka ziyasasazeka kwi-Instagram nakwi-Xiaohongshu, kunye nee-hashtag ezifana ne-#RaffiaVibes ezitsala abantu abanefuthe kwimfashini.
3. Intsebenziswano yobunewunewu kunye nophawu
Ukuze kunyuswe iminqwazi yeraffia ngaphaya kwesimo sempahla, iifektri zaseTshayina zisebenzisana neempawu zehlabathi:
- Intsebenziswano ephezulu: Ziphefumlelwe luphawu lweminqwazi yobunewunewu yase-Itali iBorsalino, ezinye iiworkshops ngoku zivelisa iminqwazi yeraffia enohlobo olulinganiselweyo eneelebheli zoyilo, zijolise kwiimarike ezizityebi.
4. Uzinzo njengendawo yokuthengisa
Njengoko imfuno ekhulayo yeemveliso ezinobuhlobo nokusingqongileyo, iifektri zeminqwazi yeraffia zigxininisa oku:
- Izinto zendalo: Ukugqamisa ingca yeraffia ebolayo nengenakhemikhali.
- Imveliso yokuziphatha: Ukukhuthaza iindlela zorhwebo olufanelekileyo kunye nokuqeshwa kwabantu basemaphandleni kumaphulo okuthengisa.
- Amaphulo ajikelezayo: Ezinye iimpawu zibonelela "ngeenkqubo zokuphinda usebenzise iminqwazi," ziguqula iminqwazi emidala ibe yimihombiso yasekhaya.
Ukususela kwiilali zaseTancheng ukuya kwiindlela zeenqwelo-moya zehlabathi, iminqwazi yeraffia ibonisa indlela izinto zobugcisa zemveli ezinokuchuma ngayo kwiimarike zanamhlanje. Ngokudibanisa ilifa kunye nobuchwepheshe bedijithali kunye nokuzinza, ezi fektri azithengisi nje iminqwazi—zithumela ngaphandle into yokuzingca ngenkcubeko.


Ixesha lokuthumela: Agasti-13-2025